Helm Campaigns | Face-to-Face Fundraising Partnership
H E L MC A M P A I G N S

Face-to-Face Fundraising Partnership

Confidential Overview
H E L MCAMPAIGNS

A new kind of face-to-face fundraising agency for your charity

Helm Campaigns recruits regular givers at private outdoor sites through experienced, self-employed fundraisers who deliver better conversations, better donor quality, and stronger long-term retention than traditional street fundraising teams.

Why it works

Generous
Acquisition fee. Fully transparent solicitation.
40+
Typical donor age. Older, longer-retained.
15+
Years avg career experience.
£10+
Min monthly ask. DD and card options.

Why charities choose Helm

Experienced contractors, not young teams.

Self-employed fundraisers with 15+ years of people-facing careers in teaching, healthcare, sales and management.

Private sites only.

Farmers markets, country shows, garden centres and community events. A calmer, higher-quality environment for every conversation.

Older donors who stay.

Our fundraisers naturally engage people their own age, typically 40+, resulting in stronger retention and fewer early cancellations.

Full compliance as standard.

Every contractor briefed on GDPR, vulnerability identification, Gift Aid and the legal solicitation statement before their first site.

Direct account management.

One named contact. Questions answered the same day wherever possible.

Test programme overview

500
Donors
£10–£15
Monthly ask
2026
Start
85%
Gift Aid
2.56x
5yr ROI

Where we work

Farmers Markets Country Shows Garden Centres Community Events Private Retail Sites

What you'll receive

Weekly sign-up reports.

Volume by site, gift amounts, Gift Aid rate, payment type and donor age profile.

Monthly retention & ROI review.

Attrition tracking, running ROI, site performance and forward planning.

On request, ad-hoc reporting.

Any additional data — demographic breakdown, site comparison or income forecasts.


The people behind Helm

Rory White

Rory White

Founder

Began recruiting for the charity sector in 1997, founder of One Sixty Fundraising and Flow Caritas.

Matt Atkinson

Matt Atkinson

Founder

Founder of One Sixty Fundraising, based in the UK and managing the UK and Asia offices.

Matt Monfared

Matt Monfared

Founder

Founder of One Sixty Fundraising, managing the US offices.

“Experience is not a barrier. It is the whole point.” — Helm Campaigns